Thursday 19 July 2012

Top Business Tips for the Entrepreneur

partnership agreementThere is no guarenteed route to success as an entrepreneur although as an aspiring entrepreneur you may spend hours (initially) looking for that guarenteed "proven system". To this I would say stop wasting your time on something you are probably never going to find. You will spend your time much more constructively and effectively if you research hints and tips relating to business startups. The internet offers endless resources for the aspiring entrepreneur. One difficulty can be determing the genuine information from a
 "scam". At least initially I would advice anyone to air on the side of caution and remember "if it sounds too good to be true, it probably is". Below I have discussed three tips which I think will help the aspiring entrepreneur:

successful business woman on a laptopBe Competitve: This may sound obvious, however it takes a lot of hard work to ensure you are doing this well. Being competitive does not necessarily mean being cheaper than your competition. Customers want value for money. This usually means they want the best product at the best possible price. Additionally being competitive means you need to explore the market. Examine what your potential competition offers and then think about what you can offer that others don't. An essential part of being competitive is having a unique selling point (USP). It may not seem like it but competition is good and a necessary part of the market. Competition encourages creative and innovative ideas. A useful way of ensuring you remain competitive is to set yourself goals which you can achieve so that you continue to develop your business. SMART goal setting can be an effective tool to help you remain competitive. My post "Be A SMART Entrepreneur" highlights the importance of goal setting and demonstrates how to use the SMART technique.

If you would like more information on how to embrace your competitive side you may find "Three Tips to Unleash Your Competitive Edge" on Entrepreneur.com a useful article.

Meet the needs of your customers: This is perhap one of the most important factors you need to consider before launching a business idea. It is vitally important that what you are offering is meeting the needs of thre customer. You also need to conbsider how you will meet the needs of your customers in the future. Remember as technology and trends change so do the needs of customers. If your idea can not adapt to meet the ever changing needs of customers then its longevity will face difficult challenges. It is important that once you know your target market you listen to them and take note of what they want so you can continue to meet their needs.

I have an article which I think you will find very informative as it highlights the importance of knowing the needs of your customers and some of their needs you need to be aware of. The article is called "To Succeed as an Entrepreneur, Know Your Customer" and is available on Forbes.com.

gottfried böhm, pilgrimage church, neviges 1963-1972Don't stop being creative: If as an entrepreneur you want your idea to be a success you will need to continue to be creative. This means if you feel you have a good business idea you need to ensure you continue to think of ways it can be developed. If you don't continue to be creative you are unlikely to remain competitive and continue to meet the needs of customers.

To gain more information on how as an entrepreneur you can get your creative juices flowing read my post "Top Tips To Get A Business Idea".

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